About this role
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Purpose of the JobDevelop, manage, and execute a customer-focused content publishing strategy for electronic/print clinical review periodicals and other clinical content in the individual and institutional markets. Clearly define the content development plan, including text, format, and multimedia components for all applicable modes of delivery. Accountable for the on-time delivery of product, management and achievement of budget, schedules, reporting, and contract negotiation.
Engage in product and process innovation.
Key Result Areas
Content Strategy In collaboration with Publisher, develop, manage, and execute an individual/institutional publishing strategy that includes print and electronic solutions. Ensure customer needs are met and content currency goals are achieved for assigned specialties.Leverage existing content and platforms to maximize return on investmentCreate innovative approaches to content types and delivery to drive increased revenue and distribution of contentCollaborate with internal/external stakeholders; consider global and local content needs as well as content gaps when developing content strategyMonitors and identifies new opportunities to enhance/expand our content electronicallyResearch new topic areas for product line expansion and create proposals built on data analysisIn-depth Customer and Market KnowledgeGain an in-depth understanding of the issues, trends, needs, and preferences of user base in order to provide high-quality information resourcesEngage in regular and systematic user research to inform content strategy including, but not limited to, sustained social media engagement in topic areas relating to your portfolio Develop a network of high-quality contacts; identify potential authors/editors, current and emerging opinion leaders, and cliniciansMaintain a strong knowledge of competitive offerings in both print and electronic format Keep abreast of the changing healthcare and technology landscape and the impact these changes have on user needs, content accessibility, and usageAttend appropriate medical conferences, author/editor meetings, product/technology information sessions, healthcare institutionsContent UsageGain a deep understanding of content usage to inform strategyConduct user surveys and focus groups to gauge usefulness and need for content, features, and functionalityControl of Budgets, Schedules, Contracts Responsible for: Keeping products on budget, maximizing revenue opportunity, and reducing costs while maintaining consistent high qualityPreparing year-end financial analyses for assigned productsEstablishing editor contractual obligations that are in keeping with the approved financial product planDevelopment and production schedules; work with colleagues to ensure that manuscripts are delivered on schedule and issues are published in cover monthCollaborationCollaborate with Content Development and Production to develop and create global products in keeping with the defined strategy Work with Marketing and Sales to promote products and collaborate in the development of marketing plans, including participation in conferences and trade shows U.S. National Base Pay Range: $59,200 - $98,600.
Geographic differentials may apply in some locations to better reflect local market rates.We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific
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