Executive Producer
Australia, Canada, New Zealand, United Kingdom, United States
£75,000 - £90,000 / per year
About this role
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Position: Executive Producer Position Type: Full time, Permanent (Existing Vacancy) Location: Canada (Remote)The Company:Postmedia is a Canadian news media company representing more than 110 brands across multiple print, online and mobile platforms. Award-winning journalists and innovative product development teams bring engaging content to millions of people every week whenever and wherever they want it. This exceptional content, reach and scope offers advertisers and marketers compelling solutions to effectively reach target audiences.
We are always on the lookout for talented individuals to join our team.The Opportunity:Postmedia is seeking an executive producer, Books, to lead a new national digital books brand designed to celebrate Canada’s reading culture, deepen audience engagement, and drive incremental commerce and sponsorship revenue. This role is responsible for establishing the editorial vision, voice, and operating model, leveraging Postmedia’s network reach, data insights, and affiliate capabilities to create a high-intent, commerce-connected editorial destination for book lovers. The successful candidate will balance strong editorial judgement with audience growth, SEO, newsletter, and monetization acumen, working within a lean model supported by freelancers and shared services.Key ObjectivesBuild and grow the new books brand as a standalone, scalable national books brand embedded across Postmedia’s networkDeliver high-intent editorial that drives repeat engagement, newsletter sign-ups, and affiliate conversionEstablish a sustainable operating model that supports audience growth, commercial partnerships, and future expansionWhat you’ll do:Editorial Leadership & Content StrategyEstablish the editorial vision, tone, and standards, informed by audience data, search trends, and commerce intentLead the development of proprietary, data-led lists and rankings that differentiate the books brand nationally and regionallyCommission, edit, and curate reviews, author features, interviews, and cultural coverage that connects books to broader moments (film, TV, awards, trends)Maintain an editorial calendar that balances evergreen, tentpole, and timely content across the networkAudience Growth & DistributionOptimize all content for SEO, ensuring discoverability and sustained audience growth through searchOwn newsletter strategy, including writing, publishing, and optimizing one or more books-focused newslettersProduce and oversee social distribution strategies that promote books coverage and drive traffic back to owned platformsAnalyze content, newsletter, and on-network performance metrics and apply insights to ongoing editorial and audience strategyCommunity & Brand BuildingDevelop community-oriented content initiatives that encourage participation, reader submissions, and audience recognition across digital and print platformsSupport the launch and execution of a national annual “best of” books program to drive awareness, engagement, and repeat visitsCommercial & Monetization SupportIntegrate affiliate commerce seamlessly into high-intent editorial content, rankings, and reviewsPartner with Postmedia’s sales and affiliate teams to support sponsored content, custom packages, and branded opportunities, while maintaining editorial integrityCollaborate with internal product, store, and data teams to improve conversion, placement, and performance over timeWho you are:Minimum 5 years of experience as an editor, assigning editor, or senior content role in a digital-first newsroom or publishing environmentDemonstrated experience building and scaling a digital content vertical or brand with a clear audience focusStrong copy-editing skills and working knowledge of CP StyleProven expertise in SEO, audience analytics, and performance optimization for digital contentExperience publishing and managing newsletters and understanding their role in loyalty, retention, and conversionComfort working with freelance contributors and managing external writers and creatorsFamiliarity with affiliate commerce models, sponsored content, and sales collaboration, ideally in a books, culture, or lifestyle categoryStrong editorial judgement, audience empathy, and ability to balance creativity with commercial outcomesCompensation:Employment offers presented to the selected candidate are based on a combination of
Qualifications
, experience, responsibilities of the role and the candidate's location. Base Salary: $75,000- $90,000We thank in advance all applicants for their interest, however only those candidates under consideration will be contacted. Only candidates legally eligible to work in Canada will be considered.
No phone calls or agencies please.Postmedia Network Inc. is committed to providing accommodations for people with disabilities in all areas of the hiring process. If you require accommodation during the hiring process, please make your needs known in advance. Accommodation requests will be provided on an individual basis.Postmedia Network Inc. is committed to employment equity and an inclusive barrier-free selection process and work environment.
Postmedia Network Inc. encourages applications from women, indigenous peoples, persons with disabilities and members of visible minorities.Originally posted on Himalayas