About this role
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**ABOUT NEOLYMP **Neolymp is a fitness brand from Berlin that was founded in 2018 and develops high-quality fitness products - from pull-up bars to fitness bands to walking pads. We successfully sell our products via Amazon and our own online shop. As a fast-growing e-commerce brand, we are continually working to further develop our processes and build competencies internally.
A particular focus is on building our in-house graphics department and developing modern, AI-supported creative processes. As a Content Strategist (m/f/d) E-Commerce, you will play a central role in the further development of our customer journey. You develop data-based content strategies, optimize landing pages and funnels and ensure that our products develop their full potential with convincing content.
You will work closely with marketing, graphics and e-commerce and make a significant contribution to the growth of our brand with your ideas and analyses. Tasks YOUR TASKS Creative strategy & concept development: You develop creative concepts that perfectly combine target group, brand values and funnel goals. You build scalable frameworks such as hook libraries and modular ad structures.
Content and copy production: You control the implementation of statics and videos, are a briefing partner for UGC, design & media buying and contribute your know-how to brainstorming sessions. Quality, consistency and meta-compliance are a given for you. Performance analysis & optimization: You analyze campaign data (e.g.
CTR, ROAS & Co.), derive concrete measures and systematically set up tests (A/B, multivariate) for continuous improvement. Teamwork: You are a sparring partner at eye level, moderate strategy calls, present learnings and work closely with performance, design & UGC. Innovation & further development: You observe current trends, identify new opportunities in the creative area and actively contribute innovative ideas, formats or frameworks.
You will support the continuous development of our creative strategies and contribute to improving internal standards.
Qualifications
WHAT YOU SHOULD BRING WITH YOU Training & studies: A degree in marketing, communication, media design, business administration or a similar area would be great. Alternatively, you have comparable practical experience in a creative or digital environment. Experience: Ideally, you have at least 2-4 years of experience in developing and implementing creative performance campaigns, preferably in the D2C or e-commerce sector.
Creativity & Communication: You think strategically & creatively, can understand complex brand & audience insights and derive effective creative strategies from them. At the same time, you have a confident feel for language and communicate clearly with customers and within the team. Copywriting: You write hooks and scripts that sell and can adapt to the language of our clients' target group like a chameleon.
Analytical thinking & testing: You are familiar with analyzing campaign data and have experience with A/B testing or similar methods to optimize creatives based on data. Teamwork & interface skills: You work closely with media buying, design, project management and customers and ensure a smooth flow of information.
Benefits
THIS IS WHAT WE OFFER YOU Flexible working: You work completely remotely and benefit from flexible working hours, which allow you to organize your daily work independently. Attractive additional services: In addition to modern hardware, you will receive a Spenditcard with a tax-free benefit of €50 per month as well as a personal educational budget for your professional and personal development. Responsibility & creative freedom: You take on a central role in the further development of our content strategy and actively shape the optimization of our customer journey.
Dynamic startup environment: Look forward to short decision-making processes, regular team events and a modern working environment in a fast-growing e-commerce brand. If we have aroused your interest, we look forward to receiving your application including your CV. We are excited to get to know you!
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