Senior Lead - Art Director (Brand Assets - Athlete & Editorial)

<h3><strong>In short</strong></h3> <p>We’re looking for a highly experienced and hands-on Senior Lead in Art Direction to shape On’s athlete storytelling and commercial editorial imagery within our Brand Assets team.</p> <p>Sitting within the group that powers On’s visual identity, you’ll create and define imagery that moves the brand forward - translating performance and lifestyle into compelling visual stories. From athlete campaigns to commercial editorial moments, you’ll lead high-impact projects that connect emotionally while serving clear brand and business needs.</p> <p>This role is about setting the standard through the work itself. You’ll own projects end-to-end, guiding visual direction across photography, film and emerging formats - ensuring every output is distinctive, elevated and unmistakably On.</p> <p> </p> <h3><strong>Your Mission</strong></h3> <ul> <li>Lead art direction across athlete storytelling and commercial editorial projects.</li> <li>Translate strategy into strong, clear visual outputs across film, photography and motion.</li> <li>Create athlete-first narratives that connect performance with culture and lifestyle.</li> <li>Establish and apply visual and casting standards across all projects.</li> <li>Own projects end-to-end - from concept and casting through shoot and final delivery.</li> <li>Partner with production and external creatives to deliver work at the highest level.</li> <li>Identify, brief and collaborate with external creative partners who align with On’s evolving visual aesthetic.</li> <li>Contribute to the evolution of On’s identity through bold, thoughtful image-making.</li> <li>Bring clarity, craft and consistency across all assigned touchpoints.</li> </ul> <p> </p> <h3><strong>Your Story</strong></h3> <ul> <li>8+ years of experience in art direction within a global brand or agency.</li> <li>A strong, unique portfolio spanning sport, lifestyle, fashion and culture with a clear eye for storytelling and craft.</li> <li>Confident leading shoots end to end from casting and location to visual tone and final output.</li> <li>Deep knowledge of digital storytelling, ecommerce content and omnichannel creative ecosystems.</li> <li>Comfortable working across motion, film, CGI and new media formats and guiding teams through each.</li> <li>Experienced in building and managing creative teams from hiring to feedback, career growth and performance development.</li> <li>Adept at resource planning, workflow optimization and managing multiple projects at once.</li> <li>Clear communicator and natural collaborator who knows how to balance creative ambition with business needs.</li> <li>Comfortable leading through ambiguity, energized by pace and skilled at problem-solving with optimism.</li> <li>Fluent in English, both written and spoken.</li> </ul> <p> </p> <h3><strong>About the team</strong></h3> <p>You’ll be part of the Brand Assets team within the Brand Voice and Creative Studio.</p> <p>Our mission is to power On’s visual identity by creating, defining and elevating the imagery that moves the brand forward.

We lead athlete, trade and e-commerce storytelling through clear visual and casting standards - delivering the assets, systems and guidance that ensure every expression of On is consistent, distinctive and unmistakably ours.</p> <p>Within this, your focus will be on athlete storytelling and commercial editorial image-making - capturing the intersection of performance and culture in a way that feels both authentic and aspirational.</p>Find more English Speaking Jobs in United Kingdom on Arbeitnow